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Committed to delivering exceptional customer experiences, Naivas continually innovates to exceed shopper expectations. A notable milestone in this journey was the introduction of the Foodmarket concept in 2016. This pioneering initiative marked Naivas as the first retailer in East and Central Africa to launch a format that seamlessly combines supermarket convenience with the freshness and vibrancy of a traditional market.
Today, the Foodmarket experience is revolutionizing retail across Kenya, expanding rapidly and redefining modern shopping in a distinctly Kenyan manner.

